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Understanding Self-Harm: What It Means, Why It Happens, and When to Seek Help

Self-harm is when someone intentionally hurts their own body, often as a way of coping with emotional pain, stress, numbness,

Self-harm is when someone intentionally hurts their own body, often as a way of coping with emotional pain, stress, numbness, or feelings that have become overwhelming.

If you find out that your child, teen, or another young person you love is self-harming, it can be incredibly hard to know what to do next. You may feel scared, confused, or worried that you missed something. You may also wonder whether the behavior means they’re thinking about suicide or how serious the situation really is.

Self-harm isn’t a mental health diagnosis on its own, and it doesn’t always mean someone wants to die. It can, however, be a sign that they’re carrying more emotional distress than they know how to manage on their own and may need support.

Support can start with understanding what’s behind the behavior and finding healthier ways to cope. Reach out to Vitalize Behavioral Health today.

Why Do People Self-Harm?

There are many possible reasons people self-harm. For some, painful emotions build up until they feel almost impossible to sit with, and self-harm may bring a temporary sense of release. Others may feel numb or struggle with shame, anger, low self-esteem, self-hatred, or feelings they don’t know how to express.

Self-harm can also happen alongside relationship problems, emotional abuse, trauma, eating disorders, intrusive thoughts, or other mental health conditions.

Understanding that the behavior may be connected to deeper emotional pain can help loved ones respond with compassion rather than anger or judgment. With mental health treatment, a person can begin to understand what triggers the urge to self-harm and learn healthy coping skills for managing stress and difficult emotions in safer ways.

Is Self-Harm the Same as a Suicide Attempt?

Self-harm isn’t always a suicide attempt. Some people who self-harm don’t want to die and are instead trying to cope with distress that feels unbearable.

Still, self-harm and suicidal thoughts can happen at the same time. If someone tells you they’re hurting themselves, it’s OK to ask directly whether they’ve also been thinking about suicide. You’re giving them an opportunity to tell you what they’re experiencing.

How Should You Respond If Someone Tells You They’re Self-Harming?

It can be difficult to stay calm when someone you love tells you they’ve been hurting themselves. Start by letting them know you’re glad they told you.

You might say:

“I’m really glad you told me. I care about you, and I want to understand what you’ve been going through.”

Try to listen without criticizing, punishing, or demanding an explanation. They may already feel ashamed, and they may not fully understand why they self-harm yet. You can gently ask what they tend to feel beforehand and whether they’ve had suicidal thoughts.

If a young person tells a friend first, encourage them to involve a trusted adult, such as a parent, family member, school counselor, mental health professional, or another health care provider. A friend can offer support, but they shouldn’t have to handle the situation alone.

When Does Self-Harm Mean Someone Needs Professional Help?

If someone is self-harming, involving a mental health professional can help you understand what’s happening and what support they need. An initial evaluation can consider how often self-harm is happening, whether injuries are becoming more severe, what underlying issues may be contributing, and whether suicidal thoughts or other mental health conditions are present.

Some people may benefit from outpatient therapy, while others may need more structured mental health treatment. Vitalize Behavioral Health offers Intensive Outpatient Programs and Partial Hospitalization Programs for adolescents and adults who need more support than weekly therapy alone. Treatment can include individual and group therapy, family involvement, psychiatric care, and help developing healthier ways to cope with emotional distress.

What If There Are Suicidal Thoughts?

If someone says they want to die, has a suicide plan, has attempted suicide, or you believe they may be in immediate danger, get crisis support right away. The 988 Suicide & Crisis Lifeline is available 24/7 by calling or texting 988. A trained crisis counselor can provide confidential support and help you determine what to do next.

In a life-threatening emergency, call 911. Vitalize Behavioral Health does not provide 24/7 emergency or crisis services.

You Can Help Them Feel Less Alone

Finding out that someone you love is self-harming can leave you with a lot of questions. You don’t need to understand everything right away.

Keep listening, take what they’re going through seriously, and help them connect with support. Treatment can help someone understand what’s behind the urge to self-harm and find healthier ways to cope when painful emotions build up.

If you’re concerned about self-harm in yourself or someone you love, contact Vitalize Behavioral Health to learn more about available mental health services and treatment options.

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Andy Brimmer, MBA

DIRECTOR OF BUSINESS DEVELOPMENT

Andy Brimmer is a dynamic Director of Business Development with extensive experience in sales strategy, talent sourcing, and client relationship management across the healthcare sector. Based in Fresno, California, Andy holds an MBA from Purdue Global and a BS in Business Administration from California State University, Fresno. He has a proven ability to drive revenue growth, negotiate contracts, and build strong pipelines using tools like ZoomInfo, LinkedIn Recruiter, and various CRMs. With a background that spans staffing solutions, medical recruitment, dental sales, and career development, Andy brings a well-rounded and strategic approach to business growth and team leadership.

Angel Dean, MS

Angel Dean, MS

Director of Operations

Angel Dean is an accomplished healthcare executive with over 15 years of leadership experience in medical administration, provider services, and surgical specialty management. She holds a Master of Science in Healthcare Administration and a Bachelor of Science in Business Administration from Cal State East Bay. Angel has held senior roles including Executive Director, where she spearheaded operational strategy, team development, and revenue growth. Fluent in Urdu and Punjabi, Angel excels in strategic planning, employee development, and healthcare compliance.

Simi Bhaurla, LPCC

Simi Bhaurla, LPCC

ADULT IOP CLINICAL DIRECTOR

As Adult IOP Clinical Director, I oversee our adult intensive outpatient program, guiding both the clinical work and the overall experience so the care you receive is grounded, coordinated, and truly built around you.

MacKena Dean, M.A., APCC

MacKena Dean, M.A., APCC

LEAD ADULT IOP/PHP CLINICIAN

As Lead Adult IOP/PHP Clinician, I provide direct clinical care while helping ensure the delivery of high-quality, evidence-based treatment across our adult program, creating a therapeutic environment where clients feel supported, empowered, and equipped for lasting recovery.

Background and Experience

Prior to joining Vitalize Behavioral Health, I gained valuable experience working with individuals experiencing a wide range of mental health concerns across diverse clinical settings. That background strengthened my ability to work with complex clinical presentations, facilitate meaningful group therapy, and collaborate with multidisciplinary teams to provide comprehensive, client-centered care, closely aligning with Vitalize’s mission of delivering personalized, evidence-based behavioral health services.

Areas of Specialization

I have a passion for working with adults navigating anxiety, depression, trauma, mood disorders, life transitions, and interpersonal challenges.

Therapeutic Approach

I believe that healing occurs through authentic connection, collaboration, and helping clients recognize their own strengths. My therapeutic approach integrates evidence-based interventions while honoring each client’s values, culture, and lived experiences.

Leadership and Philosophy

As the Lead Adult IOP/PHP Clinician, I am committed to fostering a culture of clinical excellence, teamwork, and compassionate care. I am passionate about helping clients build resilience, develop practical coping strategies, and achieve meaningful progress toward their personal goals, embodying Vitalize’s commitment to individualized care that empowers every client to thrive.

Corion Duran, LMFT

Corion Duran, LMFT

Clinical Director

I am a client-centered and ACT-focused clinician with a significant history working with children and adolescents. I deeply believe that therapy needs to be driven by the people we are working with, in order to achieve their own unique goals and personal ideals in regards to what they want their lives to be.

Areas of Specialization

  • Trauma
  • Depression
  • Anxiety
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Therapeutic Approach

I was trained as a person centered therapist through my graduate program and quickly gravitated towards acceptance and commitment therapy, which is a third wave behavioral therapy that focuses on acceptance of emotions and thoughts, coping effectively and committing to living our lives by our own values and ideals. I also utilize play therapy with younger clients that allows them to explore and process their emotions and struggles through a developmentally appropriate process. What clients can expect more than anything else is receiving therapy that is tailored to their needs. This would include exploring what gets in the way of them living how they want in a deep, meaningful way, developing skills and strategies that are tailored to their experience, and moving in a significant way towards the behaviors and goals they desire for themselves.

Education and Credentials

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About Me

Primarily I gravitated towards becoming a therapist as I grew up with family members who needed mental health care in significant ways and I saw first hand how good, quality care benefitted them. I also attended therapy as a child and teenager and will be forever grateful that I saw competent, ethical therapists. Beyond that I am also a lifelong athlete who has seen the benefits of sports and meaningful experiences on people’s lives. I have been a whitewater river raft guide for the past 15 years and have worked on the Kings River and the American River.

Nadiyah Parks, LPCC

Nadiyah Parks, LPCC

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As the Regional Clinical Director of the Adult IOP/PHP program, I bring over three years of experience in intensive outpatient care and six years in crisis intervention and emergency response alongside law enforcement. My clinical work is grounded in a psychodynamic approach through a trauma-informed lens, with a focus on helping clients understand how their past informs their present functioning. I became a therapist after starting my work as an emergency response advocate, where I supported individuals and families during some of their most difficult moments. Over time, I realized my true calling was in helping people not just survive those experiences, but heal from them, and that’s what led me to the deeper, ongoing work of therapy.

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Education and Credentials

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Therapeutic Approach

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Dr. Jonathon Baird, Psy.D

Dr. Jonathon Baird, Psy.D

CHIEF EXECUTIVE OFFICER

I specialize in a neurological-psychological approach, integrating comprehensive neuropsychological assessments with empirically based, trauma-informed treatment. My work emphasizes brain-behavior relationships to inform personalized interventions across clinical and forensic settings.

Areas of Specialization

Specializes in neuropsychological and psychological assessment, with extensive experience conducting comprehensive evaluations across the lifespan, including intellectual, achievement, adaptive functioning, and forensic assessments. My clinical expertise spans trauma-informed care, forensic psychology, and behavioral and cognitive-behavioral therapy. I have provided psychological services in diverse settings, including correctional institutions, developmental centers, and outpatient clinics, addressing a broad spectrum of mental health concerns such as anxiety, depression, psychosis, impulse control disorders, and relational dysfunction. Particularly skilled in forensic evaluations, including fitness to stand trial, conservatorship, and risk assessments, frequently serving as an expert witness.

Therapeutic Approach

My approach combines neurological and psychological principles to provide individualized, brain-based care. I focus on how cognitive functioning and emotional health intersect, using comprehensive assessments and evidence-based therapies like CBT. Clients can expect a supportive, structured environment aimed at promoting insight, resilience, and lasting change.

Education and Credentials

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  • Bachelor of Arts (BA) in Psychology